“Why We Exhibit” – A collection of typical comments and observations from companies which exhibit at International Trade Shows Link events

“Why We Exhibit”

A collection of typical comments and observations from companies which exhibit at International Trade Shows Link events

  1. We find they are a great way to meet new contacts and prospects.
  2. We are always happy to see our customers. It’s another opportunity.
  3. It’s useful to meet previous and lapsed customers.
  4. If you can it’s a good idea to demonstrate equipment. It attracts attention and customers can see the kit in action.
  5. Exhibiting at a show is an excellent opportunity for PR.
  6. We can promote our range to a wide variety of prospects in one place and at one time.
  7. Exhibitions are an essential element of our export marketing plans. We often launch new products there.
  8. Düsseldorf shows are well-attended by visitors from all over the world. I think it’s because it’s in the centre of Europe and it’s easy to get to.
  9. They’re great for picking up market intelligence.
  10. We use them for catching up on technological developments. The forums and seminars that run alongside most shows have world-class experts presenting.
  11. If you want a quick way to find and explore new export markets exhibitions do the trick.
  12. We often test the market’s reaction to products by revealing them at a show.
  13. We wouldn’t exhibit if we couldn’t sell from the stand.
  14. A lot of our most fruitful strategic alliances and partnerships have been started at exhibitions.
  15. Shows are a great place for socialising with the industry.