Shows & Events


May 18th-20th, 2016 | Shanghai New International Exhibition Centre

China’s International Trade Fair for Solutions and Trends for Retail

Show Website:
Frequency: Yearly
Exhibitors at last show: 162
Visitors at last show: 5721
UK Contact: Brigitte Shepherd

C-star is a satellite event of EuroShop, the world’s leading trade fair for the retail industry.

C-star 2016 has a clear structure with four sectors that are tailored to the needs of the Chinese market:

  • Shopfitting, Lighting, Refrigeration, Store Design
  • Retail Technology
  • Visual Merchandising + Marketing
  • Stand Construction


Closing Press Release - A new star has risen: first edition of C-star comes to a successful end


China: Huge country - Big market -  Massive opportunities.

Just to make it crystal clear: China is a huge country with over 1,300,000,000 consumers and all these people go shopping!  Exploit the opportunities in this huge market to successfully build-up or expand your business in China.

Do not leave such business potential to your rivals.

  • The retail market in China is growing on average by 17% per year.
  • In 2010 total retail space in China had grown to over 70 million sqm.
  • Total retail space in China is set to grow considerably by 2015 alone: between 50 and 100 million sqm of new space is expected.
  • One-third of all retail space is concentrated in the 20 top-tier cities in the south-east of the country.
  • Half of all shopping centres currently under construction worldwide are in China.

These dynamic developments are being driven by lasting social trends:

The shopping habits of the Chinese are becoming increasingly sophisticated.

The growing middle class is willing to buy and has money to spend. As far as the highest number of middle-class households in the world is concerned, China is likely to have overtaken the USA in 2013. Even in the countryside or outside the major cities, more and more Chinese are purchasing everyday necessities through retail outlets.

To conclude, there is a high demand in China for services, products, technologies, solutions, ideas and innovations related to every aspect of retail – and this is set to last. This market needs you! Exploit this opportunity for new business at C-star!

Visual marketing and merchandising C-star at a glance

C-star 2016 has a clear structure, with four sectors that are tailored to the Chinese market’s needs:


Shopfitting, Lighting, Refrigeration, Store Design

Retail Technology

Visual Merchandising + Marketing

Stand Construction


C-star – Shanghai’s International Trade Fair for Solutions and Trends all about Retail

One of the secrets of EuroShop's success is the excellent supporting programme. To ensure that C-star also offers a power package consisting of a trade fair and a first-class information platform from the outset, the programme will include a retail conference with a truly exceptional panel.
Offering simultaneous Chinese-English interpretation, the lecture programme will feature, on the one hand, national market leaders delivering a summary of recent developments and future trends in the Chinese retail landscape, and on the other hand international speakers offering the Chinese audience a rare and coveted look over the rim of their teacup with presentations of their global success concepts.


When  13 - 15 May 2015

Where Hall N5, Shanghai New International Exhibition Centre

Interval         Annual event with accompanying specialist conference



The visitor target groups cover the key sectors in China, including the following segments:

  • Food and non-food retail
  • Consumer and capital goods industry
  • Fashion retailing/fashion industry
  • Wholesale
  • Shopfitting and store design
  • Restaurant chains and event catering
  • Architecture
  • Skilled trades
  • Advertising/graphic design
  • Stand construction and event management
  • IT and security technology industry



C-star – Shanghai’s International Trade Fair for Solutions and Trends all about Retail

Tap into the advantages and get your free trade fair ticket easily online!

Your advantages:

  • No registration cost and free entrance to C-star (on-site ticket price CNY30)
  • Fast access on-site - no loss of time
  • With the print-out of your E-Ticket you hold your admission ticket directly in your hands


Register now!



Visitor Support:

Ingomar Stöller

Tel: (+86-21) 6169 8386


Messe Düsseldorf (Shanghai) Co. Ltd.

Unit 307, Tower 1, German Center for Industry and Trade
88 Keyuan Road, Zhangjiang Hi-Tech Park
Pudong, Shanghai 201203, P.R. China